Your website is ideal as a means to selling actual products or generating leads. But you must also consider the importance of social media and content marketing - actions such as getting viewers to subscribe to your newsletter, download a white paper and/or share a piece of content. Stuff like that. This more subtle form of marketing often has the most impact on the bottom line. So content marketing is crucial. And it’s a real marketing powerhouse.
We understand how SEO is used to signal search engines that certain pages are worthy of being shown. We’ll make your page worthy.
We are guided by three distinct goals in our social media marketing. First, we build and strengthen your brand. Second, we drive conversions. And finally we increase and monitor your presence.
What you say is just as important as how you say it. We know what’s relevant and what will draw traffic to your site.
We provide our clients with in-house Google AdWords writing and management by our own superstar Certified Google Adwords Expert.
For instance, FaceBook isn’t ideal for the hard sell. We’ll help you figure out what is.
Strategies like market segmentation and creating an identity for a product or service that separates it from those of its competitors can’t exist without market research. We’re on it.
There’s no sense in advertising to an audience that has no need. Knowing your demographic is key.
Knowledge of the geographical location of your customer base dictates effective strategies for reaching them.
We analyze the competition so you know exactly what you’re (and we’re) up against.
Whether B2B or B2C, we give you a run down of who’s buying your products or involved with your service so that you can better understand your audience.
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Not sure what to post to your Facebook, LinkedIn, Twitter, etc. pages? We can manage that to increase your presence.